Bio-Optic Organized Knowledge Device

Introducing the new Bio-Optic Organized Knowledge device, trade-named "BOOK."

BOOK is a revolutionary breakthrough in technology: no wires, no electric
circuits, no batteries, nothing to be connected or switched on. It's so easy
to use, even a child can operate it. Compact and portable, it can be used
anywhere--even sitting in an armchair by the fire--yet it is powerful enough to hold as much information as a CD-ROM disc.

Here's how it works:

BOOK is constructed of sequentially numbered sheets of paper (recyclable), each capable of holding thousands of bits of information. The pages are locked together with a custom-fit device called a binder which keeps the sheets in their correct sequence.

Opaque Paper Technology (OPT) allows manufacturers to use both sides of the sheet, doubling the information density and cutting costs.

Experts are divided on the prospects for further increases in information
density; for now, BOOKS with more information simply use more pages. Each sheet is scanned optically, registering information directly into your
brain. A flick of the finger takes you to the next sheet.

BOOK never crashes or requires rebooting, though, like other devices, it can become damaged if coffee is spilled on it and it becomes unusable if dropped too many times on a hard surface. The "browse" feature allows you to move instantly to any sheet, and move forward or backward as you wish. Many come with an "index" feature, which pinpoints the exact location of any selected information for instant retrieval.

An optional "Bookmark" accessory allows you to open BOOK to the exact place you left it in a previous session--even if the BOOK has been closed.
Bookmarks fit universal design standards; thus, a single Bookmark can be
used in BOOKs by various manufacturers. Conversely, numerous BOOK markers can be used in a single BOOK if the user wants to store numerous views at once. The number is limited only by the number of pages in the BOOK.

You can also make personal notes next to BOOK text entries with the optional programming tool Portable Erasable Nib Cryptic Intercommunication Language Styli (PENCILS).

Portable, durable, and affordable, BOOK is being hailed as a precursor of a new entertainment wave. BOOK's appeal seems so certain that thousands of content creators have committed to the platform and investors are reportedly flocking to invest. Look for a flood of new titles soon.

America's Hidden Problem: Literature Abuse
by Michael McGrorty

Once a relatively rare disorder, Literature Abuse, or LA, has risen to new levels due to the accessibility of higher education and increased college enrollment since the end of the Second World War. The number of literature abusers is currently at record levels.

Social Costs of Literary Abuse

Abusers become withdrawn, uninterested in society or normal relationships. They fantasize, creating alternative worlds to occupy, to the neglect of friends and family. In severe cases they develop bad posture from reading in awkward positions or carrying heavy book bags. In the worst instances, they become cranky reference librarians in small towns.

Excessive reading during pregnancy is perhaps the number one cause of moral deformity among the children of English professors, teachers of English and creative writing. Known as Fetal Fiction Syndrome, this disease also leaves its victims prone to a lifetime of nearsightedness, daydreaming and emotional instability.

Heredity

It has been established that heredity plays a considerable role in determining whether a person will become an abuser of literature. Most abusers have at least one parent who abused literature, often beginning at an early age and progressing into adulthood. Many spouses of an abuser become abusers themselves.

Other Predisposing Factors

Fathers or mothers who are English teachers, professors, or heavy fiction readers; parents who do not encourage children to play games, participate in healthy sports, or watch television in the evening.

Prevention

Pre-marital screening and counseling, referral to adoption agencies in order to break the chain of abuse. English teachers in particular should seek partners active in other fields. Children should be encouraged to seek physical activity, and to avoid isolation and morbid introspection.

Self-Test for Literature Abusers

How many of these apply to you?

1. I have read fiction when I was depressed, or to cheer myself up.
2. I have gone on reading binges of an entire book or more in a day.
3. I read rapidly, often 'gulping' chapters.
4. I have sometimes read early in the morning, or before work.
5. I have hidden books in different places to sneak a chapter without being seen.
6. Sometimes I avoid friends or family obligations in order to read novels.
7. Sometimes I re-write film or television dialog as the characters speak.
8. I am unable to enjoy myself with others unless there is a book nearby.
9. At a party, I will often slip off unnoticed to read.
10. Reading has made me seek haunts and companions which I would otherwise avoid.
11. I have neglected personal hygiene or household chores until I had finished a novel.
12. I have spent money meant for necessities on books instead.
13. I have attempted to check out more library books than permitted.
14. Most of my friends are heavy fiction readers.
15. I have sometimes passed out from a night of heavy reading.
16. I have suffered 'blackouts' or memory loss from a bout of reading.
17. I have wept, become angry or irrational because of something I read.
18. I have sometimes wished I did not read so much.
19. Sometimes I think my fiction reading is out of control.

If you answered 'yes' to three or more of these questions, you may be a literature abuser. Affirmative responses to five or more indicates a serious problem.

Decline and Fall: The English Major

Within the sordid world of literature abuse, the lowest circle belongs to those sufferers who have thrown their lives and hopes away to study literature in our colleges. Parents should look for signs that their children are taking the wrong path-don't expect your teenager to approach you and say, 'I can't stop reading Spencer.' By the time you visit her dorm room and find the secret stash of the Paris Review, it may already be too late.

What to do if you suspect your child is becoming an English major:

1. Talk to your child in a loving way. Show your concern. Let her know you won't abandon her -- but that you aren't spending a hundred grand to put her through Stanford so she can clerk at Borders, either. But remember that she may not be able to make a decision without help; perhaps she has just finished Madame Bovary and is dying of arsenic poisoning.

2. Face the issue: Tell her what you know, and how: 'I found this book in your purse. How long has this been going on?' Ask the hard question--Who is this Count Vronsky?'

3. Show her another way. Move the television set into her room. Praise her brother, the engineer. Introduce her to frat boys. 

4. Do what you have to do. Tear up her library card. Make her stop signing her letters as 'Emma.' Force her to take a math class, or minor in Spanish. Transfer her to a college in Alabama. 

You may be dealing with a life-threatening problem if one or more of the following applies:
* She can tell you how and when Thomas Chatterton died.
* She names one or more of her cats after a Romantic poet.
* Next to her bed is a picture of: Lord Byron, Virginia Woolf, Faulkner, or any scene from the Lake District.

Most important, remember, you are not alone. To seek help for yourself or someone you love, contact the nearest chapter of the American Literature Abuse Society, or look under ALAS in your telephone directory.

And the best mystery of 2006 is …
by Oline Cogdill

(alphabetical by author)

December 17, 2006

Ordinary people swirl in the tapestry of George Pelecanos' riveting urban crime fiction. Greek immigrants, a proprietor of a diner, a record shop owner, a dog catcher and assorted private investigators and cops live in the nation's capitol, but not within the shadow of politics.

Pelecanos has been acting as a social historian, dealing in a multicultural milieu since 1992 with A Firing Offense. His early novels King Suckerman, which had been optioned by Sean Combs, and The Big Blowdown won Pelecanos a fervent group of fans; his later novels such as Drama City earned him an Edgar nomination and this year's The Night Gardener landed on several best-seller lists.

The author's cinematic approach to his novels also can be seen. He had a stint as a producer, screenwriter and story editor on HBO's brilliant series The Wire, for which he received an Emmy; he will be one of three writers on the upcoming miniseries The Pacific War, a 10-hour sequel to Band of Brothers.

In The Night Gardener, Pelecanos delivers a complex novel that spans 20 years in the lives of three cops whose lives converge at the scene of a murder. The author's 14th novel also illustrates the successes and the fallibility of crime detection, and the far-reaching effects of crime.

The Night Gardener takes the spot for best mystery of 2006, but the two novels in the No. 2 spot could easily have made it a three-way split.

1) The Night Gardener. George Pelecanos. Little, Brown. Three cops whose lives are forever affected by one specific moment vie for redemption in this briskly paced police procedural. Pelecanos continues to display his strength at writing about race and the color lines that divide and unite.

2) The Two Minute Rule. Robert Crais. Simon & Schuster. While the action-packed novel revolves around the life of a former bank robber, The Two Minute Rule explores choices, regrets, rehabilitation and the bonds between parents and children. Giving his wise-cracking private detective Elvis Cole a break, Crais examines a man trying to change his life and reconnect with his son.

2) Echo Park. Michael Connelly. Little, Brown. It's almost becoming a cliche to heap praise on a Michael Connelly novel. In Echo Park, Connelly expounds on the intertwining of politics and police detecting and how a simple mistake made during an investigation can have tragic consequences.

3) No Good Deeds. Laura Lippman. Morrow. No Good Deeds spins on what seems like a simple theme: Is there such a thing as a purely selfless act? The author superbly weaves in a look at class struggle, abuses of government power and media coverage while illustrating the changes and social inequities of Baltimore.

4) Promise Me. Harlan Coben. Dutton. The return of Coben's popular wise-cracking sports agent Myron Bolitar after six years would be, on its own, a cause for celebration. But Coben doesn't rest on his reputation, putting his character into an edgy well-plotted story.

5) Kidnapped. Jan Burke. Simon & Schuster. The corruptive forces of money, power and sibling rivalry meld when a cloistered family's good deeds go horribly wrong, after the publication of an intrepid reporter's story.

6) Piece of My Heart. Peter Robinson. Morrow. Two murders, decades apart, set the plot in motion. But the novel's main thrust is a perceptive view of the generations, of gaps and bonds between parent and child, and how music can unite, or drive a wedge between age groups.

7) Prisoner of Memory. Denise Hamilton. Scribner. Questions of identity, tradition and heritage swirl in Prisoner of Memory as Russian émigrés ignite a reporter's memories about her own background.

8) Stripped. Brian Freeman. Minotaur/St. Martin's Press. Freeman's Immoral was one of 2005's best debuts, so it's doubly exciting that his second novel is just as riveting. Stripped travels through the strata of old and new Vegas society with a solid plot and involving characters.

9) Silence of the Grave. Arnaldur Indridason. Thomas Dunne Books/St. Martin's Press. Technically, Arnaldur Indridason's novel shouldn't be here because Silence of the Grave was published several years ago in Iceland, where it was a best seller. But Americans are just getting a taste of these evocative novels that look at the changing landscape of Iceland and its history.

10) A Garden of Vipers. Jack Kerley. Dutton. Image is everything to a steely matriarch and her unstable sons who come under the scrutiny of Mobile, Ala., detectives Harry Nautilus and Carson Ryder.

11) Killer Instinct. Joseph Finder. St. Martin's Press. Political thrillers and spy novels are tame compared to what goes on in the cubicles and offices of Finder's business thrillers. Unchecked ambition can be a true war.

12) A Long Shadow. Charles Todd. Morrow. A hint of the supernatural settles over Scotland Yard Inspector Ian Rutledge's case as this shattered WWI veteran tries to solve a murder and keep his sanity.

13) White Shadow. Ace Atkins. Putnam. Consider this classic historical Florida noir as Atkins looks at 1955 Tampa, where corruption seeps through the streets, Sicilian and Cuban criminals vie for control of the city, and a retired bootlegger and gambler is bludgeoned in his home.

Debuts

Chinatown Beat. Henry Chang. Soho Press. The police procedural aspects take a distant back seat to the social issues inherent in the various Asian cultures that a Chinese-American cop encounters.

The Merlot Murders. Ellen Crosby. Scribner. Don't be surprised if you crave a soothing, full-bodied glass of wine while reading this story of a woman finding herself, coming to terms with her disability and reconnecting with her fragmented family.

The First Cut. Dianne Emley. Ballantine Books. Emley takes many risks in her debut -- weaving in the paranormal, showing the villain early in the story, and giving the heroine a vulnerability that could overtake her personality. But each gamble pays off.

King of Lies. John Hart. Thomas Dunne Books/St. Martin's Press. The next John Grisham, Hart shapes a legal thriller that is a compelling look at greed, power, cruelty and the vagaries of families.

The Shadow Catchers. Thomas Lakeman. St. Martin's Press. Disappearing children, an isolated Nevada town with too many secrets, and a suspended FBI agent make for a fascinating dark story with touches of the western and horror novels.

The Chinatown Death Cloud Peril. Paul Malmont. Simon & Schuster. A cleverly conceived history of pop culture taps into the pulp era of comic books and making heroes of authors such as Walter Gibson (The Shadow), Lester Dent (Doc Savage), H.P. Lovecraft, L. Ron Hubbard and Chester Himes.

A Field of Darkness. Cornelia Read. Mysterious Press. Read succinctly mixes wit and sarcasm, social commentary on the rich and entitlement, and the eccentricities of family for a character-rich plot set in 1988.

Short story collection

A Merry Band of Murderers. Various authors; edited by Claudia Bishop and Don Bruns; includes CD. Poisoned Pen Press. An impressive array of writers, including Rupert Holmes, Val McDermid, Peter Robinson, Jeffery Deaver and John Lescroart, provides both stories and song, bringing new meaning to each. The stories are sturdy enough to stand on their own; the songs are entertaining enough in their own right.
Copyright © 2006, South Florida Sun-Sentinel

The Evolution of Figurative Writing in Hard-Boiled Detective Fiction,
as examined through three texts: The Maltese Falcon by Dashiell Hammett, The Big Sleep by Raymond Chandler, and Black Money by Ross Macdonald

I recently completed a course in hard-boiled detective fiction. One of the requirements was to write a paper about how the genre evolved over time, using three of the texts we read in class. I am delighted that I got an "A" for the course, and due to a few requests, I'm sharing my paper. Comments and constructive criticism are always welcome. -- Stacy


The hard-boiled detective novel has at its core a certain consistency that has lasted from its inception in the early 1920’s through contemporary times. Unlike its British predecessors that centered on class distinction and formulaic mystery, hard-boiled detective fiction considers much more. These writers often had a political agenda, and by taking into account harsh realities of life in America, and a gloomy outlook along with a new distrust of authority, the genre became known for being believable while still maintaining simplicity, and in some instances for offering more of a sense of realism than that which came before it.

This change was first seen in the stories published in The Black Mask, founded by Henry L. Mencken. The stories reflected heroes who had a strict moral code that may or may not have been widely accepted by society. However, their primary concern was the quest for justice by any means; consequently the heroes of these stories were usually tough guys and loners. Writers like Dashiell Hammett and Raymond Chandler got their start at the pulp magazine but went on to create hard-boiled detective novels that are now considered to be literature worth studying, primarily due to the use of figurative writing.

Dashiell Hammett, with his “blond satan” detective, Sam Spade, in The Maltese Falcon, broke new ground with his harsh hero and the amount of violence portrayed. Hammett used similes and metaphors to create more vivid descriptions and to describe the new genre. He was quickly followed by Raymond Chandler, who took the genre another step forward by using metaphors that emphasized the setting and character motivation, unusual similes and terse dialogue in his Philip Marlowe series. We can see further growth in the genre when we get to Ross Macdonald and his use of thematically related metaphors in the Lew Archer private detective series – a nod to Hammett and the partner Sam Spade lost in The Maltese Falcon.

In The Maltese Falcon, Hammett appealed to the strong masculine image with his hero. He describes Spade in the opening paragraph:

“Samuel Spade's jaw was long and bony, his chin a jutting v under the more flexible v of his mouth. His nostrils curved back to make another smaller v. His yellow-grey eyes were horizontal. The v motif was picked up again by thickish brows rising outward from twin creases above a hooked nose,...He looked rather pleasantly like a blond satan" (3).

He is also described as “wolfish” throughout the novel, and indeed this opening description could be that of a wolf.

Hammett used metaphors and similes sparingly in comparison to the authors who came after him, but when he used them he did so very effectively. He described Flitcraft’s mysteriously quick disappearance: “He went like that,” Spade said, “like a fist when you open your hand” (62). In fact, the Flitcraft parable can be construed as a metaphor for the new hard-boiled genre that appears to be a reaction to the world events and goes off in a new direction, yet ultimately is still detective fiction.

Hammett continues proving Spade’s tough guy masculinity. He has Spade talk about his way of detecting, of gaining new information. He scares Brigid when he tells her, “My way of learning is to heave a wild and unpredictable monkey-wrench into the machinery. It’s all right with me, if you’re sure none of the flying pieces will hurt you” (86).

By using a third person objective narration, we have to rely on the description of Spade’s face to get a hint as to his thoughts, which are never shared with the reader. We learn by reading his facial reactions to what is going on around him: “Spade said nothing in a blank-faced definite way” (43); “Spade’s voice was as empty of expression as his face” (45); “Spade smiled at the boy. His smile was not broad, but the amusement in it seemed genuine and unalloyed” (181).
Hammett used vivid imagery in his character descriptions. Spade confronts a young man who was following him, who is described as having “a voice as colorless and composed and cold as his young face” (93), an alliterative and intuitive description.

Undoubtedly the most memorable description we get is Gutman’s, whose name is a metaphor of his description: “The fat man was flabbily fat with bulbous pink cheeks and lips and chins and neck, with a great soft egg of a belly that was all his torso, and pendant cones for arms and legs. As he advanced to meet Spade all his bulbs rose and shook and fell separately with each step, in the manner of clustered soap-bubbles not yet released from the pipe through which they had been blown” (104). This description is diametrically opposed to Spade’s own, putting even more emphasis on their differences that surpass just looks alone, but go directly to their oppositional mindsets. Using such description as metaphor is one of the defining structural components of the genre.

Building on what Hammett started, Raymond Chandler’s writing is rich with metaphor and simile. In The Big Sleep, we get a detailed opening description of some art: “there was a broad stained-glass panel showing a knight in dark armor rescuing a lady who was tied to a tree and didn’t have any clothes on but some very long and convenient hair. The knight had pushed the vizor of his helmet back to be sociable, and he was fiddling with the knots on the ropes that tied the lady to the tree and not getting anywhere. I stood there and thought that if I lived in the house, I would sooner or later have to climb up there and help him. He didn't seem to be really trying.” (3). The knight is a metaphor for Philip Marlowe, and is self-referential as the novel is written in the first person. He is referred to again later on when Marlowe goes home and finds Carmen nude in his bed, rather like the nude damsel in the stained glass. Instead of focusing on Carmen, we get this: “I looked down at the chessboard. The move with the knight was wrong. I put it back where I had moved it from. Knights had no meaning in this game. It wasn't a game for knights” (156). Then he throws Carmen out of his room, adhering to his chivalrous moral code of not sleeping with the client’s daughter.

Chandler used figurative writing as subtle reminders of his California setting as well. He describes the cabinets in his office as “full of California climate” (56). Eddie Mars’s place has a parquet floor “made of a dozen kinds of hardwood, from Burma teak through half a dozen shades of oak and ruddy wood that looked like mahogany, and fading out to the hard pale wild lilac of the California hills” (135-136). Chandler gets even more specific when writing about the porn industry: “Everybody knows the racket exists. Hollywood’s made to order for it” (81).

Chandler also expanded on a recurring description of a character that first appeared in Hammett’s Red Harvest, “the gray man” (12), and shows up regularly throughout the hard-boiled genre. Chandler took it further: “He was a gray man, all gray, except for his polished black shoes and two scarlet diamonds in his gray satin tie that looked like the diamonds on roulette layouts. His shirt was gray and his double-breasted suit of soft, beautifully cut flannel. Seeing Carmen he took a gray hat off and his hair underneath was gray and as fine as if it had been sifted through gauze. His thick gray eyebrows had that indefinably sporty look. He had a long chin, a nose with a hook to it, thoughtful gray eyes that had a slanted look” (68). In this instance, Chandler is describing the gangster Eddie Mars, but a “gray man” appears in many other hard-boiled detective novels.

Ross Macdonald also used a character that could be described as a “gray man” in Black Money: “A man was sunk in an armchair by the windows, reading a book. His hair was gray, and his face very nearly the same colorless color” (22). Macdonald also used figurative writing in his descriptions, creating instant visual flashes of clarity for the reader.

“The man behind the wheel wore rectangular dark glasses which covered the upper part of his face like a mask” (14).

“A tired–looking hostess offered me the temporary use of her smile” (75).

“His face was swollen tight and mottled, like a sausage” (107).

However, Macdonald often closely tied his metaphors and similes thematically to the plot, bringing the genre to yet another level. A recurring theme running through Black Money is marriage. Mrs. Tappinger is first introduced as, “A woman was bowed over the sink in a passive-aggressive attitude, peeling potatoes” (38). We learn about Archer too, from this: “A married woman with young children wasn’t exactly my dish, but she interested me” (42). Later Archer leaves Bess to take a taxi home: “She looked at me as if I was abandoning her to a fate worse than life” (138).

But marriage isn’t always bad in Archer’s world. Dr. Sylvester says, “the girls with bad cases of romanticism turn into realists. Like my dear wife here” (66). The photographer, Eric Malkovsky, doesn’t want to work late because he and his wife have tickets to a film and he tells Archer, who offers to reimburse him, “That’s not the point. I hate to disappoint her” (70).

Macdonald’s apparent interest in literature is another theme running through Black Money. Tappinger is a professor with “the professional habit of nonstop talking” (39). He is trying to write a book on Stephen Crane and tells Archer, “But that wouldn’t interest you” (39). Later on Archer finds several variations of manuscripts that he describes as “gibberish” and the most recent as a “hopeless manuscript” (231). There is also a reference to the three fates of Greek mythology in a conversation Archer has with Martel.

Finally, an argument about Black Money’s theme of literature and use of metaphor wouldn’t be complete without mentioning that the novel is often viewed as an updated version of The Great Gatsby by F. Scott Fitzgerald. Martel is the Gatsby-esque figure, a dreamer who is young and poor when he falls in love, reinvents himself then comes back, successful, to get the girl. Archer is the Nick Carroway character, the innocent bystander who tells the story.

Archer isn’t as hard-boiled as Spade or Marlowe, at least in Black Money. He doesn’t drink, other than some champagne with Bess Tappinger, and he doesn’t carry a gun unless he needs it. When he does carry it, we get this: “I pushed the front door wide open and walked in, conscious of the gun bulging like a benign tumor in my armpit” (192).

Yet all these private detectives have something in common; a code of honor that is explored and examined throughout each book. Spade, who may or may not be in love with Brigid O’Shaughnessy but nonetheless, has no qualms about turning her in to the police because she was a murderer. Marlowe offers to give the client his money back because he didn’t solve the case the way he intended to, and he throws a naked woman out of his apartment because she’s the client’s daughter. Archer tells us, “It was a moral hardship for me to walk away from an unclosed case” (207).

It is these moral dilemmas that helped shape the hard-boiled detective fiction into a unique genre, while the violence, realism, and politics also add to its mystique. Yet it is the figurative writing found within these detective novels that force them to break free of the shackles of “genre,” and push hard-boiled detective fiction into the wider realm of mainstream literature.

Sources:

Chandler, Raymond: The Big Sleep, Vintage Books
Hammett, Dashiell: The Maltese Falcon, Vintage Crime/Black Lizard
Hammett, Dashiell: Red Harvest, Vintage Crime/Black Lizard
Macdonald, Ross: Black Money, Vintage Crime/Black Lizard

Contest winners to get book deals

Associated Press

NEW YORK - A division of Simon & Schuster has agreed to publish the top three winners of the Sobol Award, a new literary contest that offers a $100,000 first prize, but also has been criticized for charging entry fees and requiring that it serve as the winners' agent.

read this article in its entirety:

AP Wire | 12/05/2006 | Contest winners to get book deals

BOOKS -- Exciting new literary terms! (Litrosexual?)
Isn't it about time we had some new reading lingo? asap's Book Pusher, KEVIN SAMPSELL, comes to the rescue with his funny and knowing list of tomorrow's terminology ... today.

PDXGuide.com - read

FROM THE PENGUIN BOOK BLOG, UK

YourSpace

According to consumer research conducted on what factors matter to people when they decide whether or not to pick up a book in a bookshop, the cover design comes out as most important. So this might be the stupidest thing we've ever done.

However ... Just over two months ago I was standing in the corridor talking with my boss about books, and suddenly we had a new idea: why not publish our favourite books without front covers?! And that's what we're doing. It's been a secret project with about seven people involved, and from the idea two months ago we now have six books that are ready to go into the shops and onto www.penguin.co.uk at the end of November.

In essence, we've started a new series because if the first six work we'll publish more. The series was named My Penguin by our rather marvellous Creative Director, who came up with the name after about two minutes. The tag line is 'Books by the Greats, Covers by You', and throughout the rush to design the (back) covers, get the right paper, and tell people about them, we've had a really great time. The covers are art-quality paper, and from internal Penguin efforts we know that they hold ink, paint, pencil and glue (see the first efforts here). Each one comes shrink-wrapped so the paper doesn't get dirty, and I hope people might give them as gifts. They're went round Penguin earlier in the week and we've starting an online gallery that will launch with staff efforts at the end of November (no doubt we'll talk about this here). All of the books talk about the gallery on the back cover, because we want anyone and everyone to send in pictures of their own covers so we can put them up too love this project, because there are no rules, and what we want is for it to be fun.

Helen Conford, Senior Commissioning Editor at The Penguin Press
http://thepenguinblog.typepad.com/the_penguin_blog/2006/11/yourspace.html



Wonder if Penguin US will be doing this as well?

The 10 Best Books of 2006
New York Times
NOTE: This list will run in the Dec. 10 print edition of the Book Review.

FICTION

ABSURDISTAN
By Gary Shteyngart. Random House, $24.95.
Shteyngart's scruffy, exuberant second novel, equal parts Gogol and Borat, is immodest on every level - it's long, crude, manic and has cheap vodka on its breath. It also happens to be smart, funny and, in the end, extraordinarily rich and moving. "Absurdistan" introduces Misha Vainberg, the rap-music-obsessed, grossly overweight son of the 1,238th richest man in Russia. After attending college in the United States, he is now stuck in St. Petersburg, scrambling for an American visa that may never arrive. Caught between worlds, and mired in his own prejudices and thwarted desires, Vainberg just may be an antihero for our times.

THE COLLECTED STORIES OF AMY HEMPEL
Scribner, $27.50.
A quietly powerful presence in American fiction during the past two decades, Hempel has demonstrated unusual discipline in assembling her urbane, pointillistic and wickedly funny short stories. Since the publication of her first collection, "Reasons to Live," in 1985, only three more slim volumes have appeared - a total of some 15,000 sentences, and nearly every one of them has a crisp, distinctive bite. These collected stories show the true scale of Hempel's achievement. Her compact fictions, populated by smart, neurotic, somewhat damaged narrators, speak grandly to the longings and insecurities in all of us, and in a voice that is bracingly direct and sneakily profound.

THE EMPEROR'S CHILDREN
By Claire Messud. Alfred A. Knopf, $25.
This superbly intelligent, keenly observed comedy of manners, set amid the glitter of cultural Manhattan in 2001, also looks unsparingly, though sympathetically, at a privileged class unwittingly poised, in its insularity, for the catastrophe of 9/11. Messud gracefully intertwines the stories of three friends, attractive, entitled 30-ish Brown graduates "torn between Big Ideas and a party" but falling behind in the contest for public rewards and losing the struggle for personal contentment. The vibrant supporting cast includes a deliciously drawn literary seducer ("without question, a great man") and two ambitious interlopers, teeming with malign energy, whose arrival on the scene propels the action forward.

THE LAY OF THE LAND
By Richard Ford. Alfred A. Knopf, $26.95.
The third installment, following "The Sportswriter" (1986) and "Independence Day" (1995), in the serial epic of Frank Bascombe - flawed husband, fuddled dad, writer turned real estate agent and voluble first-person narrator. Once again the action revolves around a holiday. This time it's Thanksgiving 2000: the Florida recount grinds toward its predictable outcome, and Bascombe, now 55, battles prostate cancer and copes with a strange turn in his second marriage. The story, which unfolds over three days, is filled with incidents, some of them violent, but as ever the drama is rooted in the interior world of its authentically life-size hero, as he logs long hours on the highways and back roads of New Jersey, taking expansive stock of middle-age defeats and registering the erosions of a brilliantly evoked landscape of suburbs, strip malls and ocean towns.

SPECIAL TOPICS IN CALAMITY PHYSICS
By Marisha Pessl. Viking, $25.95.
The antic ghost of Nabokov hovers over this buoyantly literate first novel, a murder mystery narrated by a teenager enamored of her own precocity but also in thrall to her father, an enigmatic itinerant professor, and to the charismatic female teacher whose death is announced on the first page. Each of the 36 chapters is titled for a classic (by authors ranging from Shakespeare to Carlo Emilio Gadda), and the plot snakes ingeniously toward a revelation capped by a clever "final exam." All this is beguiling, but the most solid pleasures of this book originate in the freshness of Pessl's voice and in the purity of her storytelling gift.

NONFICTION

FALLING THROUGH THE EARTH
A Memoir.
By Danielle Trussoni. Henry Holt & Company, $23.
This intense, at times searing memoir revisits the author's rough-and-tumble Wisconsin girlhood, spent on the wrong side of the tracks in the company of her father, a Vietnam vet who began his tour as "a cocksure country boy" but returned "wild and haunted," unfit for family life and driven to extremes of philandering, alcoholism and violence. Trussoni mixes these memories with spellbinding versions of the war stories her father reluctantly dredged up and with reflections on her own journey to Vietnam, undertaken in an attempt to recapture, and come to terms with, her father's experiences as a "tunnel rat" who volunteered for the harrowing duty of scouring underground labyrinths in search of an elusive and deadly enemy.

THE LOOMING TOWER
Al-Qaeda and the Road to 9/11.
By Lawrence Wright. Alfred A. Knopf, $27.95.
In the fullest account yet of the events that led to the fateful day, Wright unmasks the secret world of Osama bin Laden and his collaborators and also chronicles the efforts of a handful of American intelligence officers alert to the approaching danger but frustrated, time and again, in their efforts to stop it. Wright, a staff writer for The New Yorker, builds his heart-stopping narrative through the patient and meticulous accumulation of details and through vivid portraits of Al Qaeda's leaders. Most memorably, he tells the story of John O'Neill, the tormented F.B.I. agent who worked frantically to prevent the impending terrorist attack, only to die in the World Trade Center.

MAYFLOWER
A Story of Courage, Community, and War.
By Nathaniel Philbrick. Viking, $29.95.
This absorbing history of the Plymouth Colony is a model of revisionism. Philbrick impressively recreates the pilgrims' dismal 1620 voyage, bringing to life passengers and crew, and then relates the events of the settlement and its first contacts with the native inhabitants of Massachusetts. Most striking are the parallels he subtly draws with the present, particularly in his account of how Plymouth's leaders, including Miles Standish, rejected diplomatic overtures toward the Indians, successful though they'd been, and instead pursued a "dehumanizing" policy of violent aggression that led to the needless bloodshed of King Philip's War.

THE OMNIVORE'S DILEMMA
A Natural History of Four Meals.
By Michael Pollan. The Penguin Press, $26.95.
"When you can eat just about anything nature has to offer, deciding what you should eat will inevitably stir anxiety," Pollan writes in this supple and probing book. He gracefully navigates within these anxieties as he traces the origins of four meals - from a fast-food dinner to a "hunter-gatherer" feast - and makes us see, with remarkable clarity, exactly how what we eat affects both our bodies and the planet. Pollan is the perfect tour guide: his prose is incisive and alive, and pointed without being tendentious. In an uncommonly good year for American food writing, this is a book that stands out.

THE PLACES IN BETWEEN
By Rory Stewart. Harvest/Harcourt, Paper, $14.
"You are the first tourist in Afghanistan," Stewart, a young Scotsman, was warned by an Afghan official before commencing the journey recounted in this splendid book. "It is mid-winter - there are three meters of snow on the high passes, there are wolves, and this is a war. You will die, I can guarantee." Stewart, thankfully, did not die, and his report on his adventures - walking across Afghanistan in January of 2002, shortly after the fall of the Taliban - belongs with the masterpieces of the travel genre. Stewart may be foolhardy, but on the page he is a terrific companion: smart, compassionate and human. His book cracks open a fascinating, blasted world miles away from the newspaper headlines.


The 10 Best Books of 2006 - New York Times

Book World's 10 Best of the Year
Washington Post

Sunday, December 3, 2006

FICTION

After This, by Alice McDermott (Farrar Straus Giroux). There are no excesses, no look-at-me pyrotechnics in this story of a family over several decades in the middle of the 20th century. With the mastery of a fine poet, McDermott distills each life to its essence.

All Aunt Hagar's Children, by Edward P. Jones (Amistad). With this collection of 14 short stories about African Americans in Washington, D.C., Jones has established himself as one of the most important writers of the present day.

The Dream Life of Sukhanov, by Olga Grushin (Putnam). A sophisticated, ironic and witty story about the midlife crisis of a Soviet art critic on the eve of glasnost.

The Road, by Cormac McCarthy (Knopf). An unnamed man and his young son -- two of the last survivors on Earth -- walk through an incinerated wasteland foraging for food and hiding from gangs of cannibals. A frightening, profound tale.

Shahnameh: The Persian Book of Kings, by Abolqasem Ferdowsi (Viking). A new translation, by Dick Davis, of the great epic of ancient Persia, opening with the creation of the universe and closing with the Arab Muslim conquest. A violent and beautiful work.

NONFICTION

The Classical World: An Epic History from Homer to Hadrian, by Robin Lane Fox (Basic). With erudition, drive and wit, an Oxford scholar triumphantly brings the Greeks' and Romans' civilizations to life.

Fiasco: The American Military Adventure in Iraq, by Thomas E. Ricks (Penguin Press). A reporter's bristling, unflinching account shows that the war soured because of blunders made by a thousand fathers.

The Looming Tower: Al-Qaeda and the Road to 9/11, by Lawrence Wright (Knopf). A chilling, beautifully written exploration of the rise of Osama bin Laden, his fanatical deputies and their murderous milieu.

The Omnivore's Dilemma: A Natural History of Four Meals, by Michael Pollan (Penguin Press). This enthralling explanation of the sources of our diet persuades us that we are what we eat.

Stravinsky: The Second Exile -- France and America, 1934-1971, by Stephen Walsh (Knopf). The masterful, elegant conclusion to an epic biography of one of the 20th century's most influential composers.



Book World's 10 Best of the Year - washingtonpost.com

Dead Plagiarists Society
Will Google Book Search uncover long-buried literary crimes?
By Paul Collins
Posted Tuesday, Nov. 21, 2006, at 12:22 PM ET

Amir Aczel knew just whom to blame. "It seems," the science author complained last month in an irate letter to the Washington Post, "that [Charles] Seife has submitted every sentence in my book to a Google search." Days earlier in a Post book review, Seife exposed what appeared to be embarrassing plagiarisms in Aczel's new book, The Artist and the Mathematician. But if Seife's discovery that Aczel lifted text from the Guggenheim Museum's Web site was instructive, so was the assumption behind Aczel's response. For any plagiarist living in an age of search engines, waving a loaded book in front of reviewers has become the literary equivalent of suicide by cop.

As it turns out, even authors not living in this online age are in trouble. My fellow literary sleuth Alex MacBride recently revealed to me that he'd uncovered an old crime in a new way. MacBride, a linguist employed by Google, idly ran a phrase from England Howlett's 1899 essay Sacrificial Foundations through Google Book Search, his employer's massive digitization of millions of volumes from university libraries. The search had nothing to do with his job—like the rest of us, sometimes Alex just kills time by plugging stuff into Google—and rather than go to the trouble of digging out Howlett's book by name, he'd decided to call it up with a phrase. To his surprise, he got more back than just Howlett: The search also revealed a suspiciously similar passage in Sabine Baring-Gould's 1892 book Strange Survivals. A lot of suspiciously similar passages.

Perhaps it's not too shocking that a small-time amateur like Howlett swiped from Baring-Gould, a frenetically prolific folklore scholar who published hundreds of books and articles. But, the search results revealed, this was not quite the end of the story. "Charmingly," MacBride e-mails, "Baring-Gould seems to have had sticky fingers himself." The wronged author, you see, had in turn used the unattributed quotation from a still earlier work: Benjamin Thorpe's 1851 study Northern Mythology.

We're talking about forgotten writers here: I don't think there will be too many England Howlett fan clubs grappling with disillusionment today. But MacBride's discovery is the first rumble in what may become a literary earthquake. Given the popularity of plagiarism-seeking software services for academics, it may be only a matter of time before some enterprising scholar yokes Google Book Search and plagiarism-detection software together into a massive literary dragnet, scooping out hundreds of years' worth of plagiarists—giants and forgotten hacks alike—who have all escaped detection until now.

But wait, you might ask, don't people accidentally repeat each other's sentences all the time? It seems to me that this should not be unusual. Yet try plugging that last sentence word by word into Google Book Search, and watch what happens.

It: Rejected—too many hits to count
It seems: 11,160,000 matches
It seems to: 3,050,000
It seems to me: 1,580,000
It seems to me that: 844,000
It seems to me that this: 29,700
It seems to me that this should: 237
It seems to me that this should not: 20
It seems to me that this should not be: 9
It seems to me that this should not be unusual: 0

It seems to me that this should not be unusual is itself ... unusual.

Google Book Search contains hundreds of millions of printed pages, and yet after just a few words, the likelihood of the sentence's replication scales down dramatically. And even before our sentence implodes into utter improbability, there's another telling phenomenon at work. The nine books that contain the penultimate It seems to me that this should not be are from a grab bag of subjects: a 2001 study of Freud, an 1874 collection of Methodist camp sermons, minutes from a 1973 hearing of the Senate subcommittee on transportation. So, if replicating the same sentence alone is suspicious behavior, then to also replicate it on the same subject warrants dialing 911.

Read this article in its entirety:
http://www.slate.com/id/2153313/

MIAMI BOOK FAIR 2006

I look forward to the fair every year, and this year was no exception. In fact, I was even more excited than usual because Jonathon King had told me that the Mystery Writers of America had kicked in some money and that Sunday was to be MYSTERY SUNDAY at the fair. There were mystery panels all day long, interspersed with shopping the street fair - bliss! Well, almost bliss (scroll down to read "MWA TAKES A HIT AT THE MIAMI BOOK FAIR").

Bob Williamson, president of the Florida chapter of the Mystery Writers of America, moderated almost all the panels. He started the day by introducing Mitchell Kaplan, owner of Books & Books and the founder of the Miami Book Fair. Williamson explained that each year the MWA gives out an award called the Raven, "a special award given for outstanding achievement in the mystery field outside the realm of creative writing." The 2007 award will be going to Kaplan in New York in April. Some of the previous recipients have been Joan Hansen, creator of the Men of Mystery Conference; Bonnie Claeson & Joe Guglielmelli, owners of the Black Orchid Bookshop; Martha Farrington, Owner of Murder by the Book, Houston, TX; and Diane Kovacs and Kara Robinson, founders of the DorothyL listserv.

First panel of the day featured James W. Hall, Jess Walter, Melanie Rehak and Jeff Ford. Walter wrote the 2005 Edgar winner, Citizen Vince, a terrific crime novel set in Spokane, Washington, a month before the 1980 Presidential election. It concerns a Mafioso in the witness protection program who is, with his new identity, now eligible to vote. Walter, a journalist, said he got the idea when he learned through some research that Spokane is apparently quite popular with the witness protection program. One year on Election Day as he was voting, he started thinking about how convicted felons can't vote, but in this program they can, and a story was born. His latest book, The Zero, was a finalist for the National Book Award.


(from left to right: Jess Walter, James W. Hall, Melanie Rehak, Jeff Ford)

Melanie Rehak wrote Girl Sleuth: Nancy Drew and the Women Who Created Her. She was influenced to write the book after she heard an obituary on the radio for Mildred Wert Benson, the first ghost writer as Carolyn Keene, author of the enormously popular Nancy Drew series. She got a fellowship that allowed her a small office in the New York Public Library, which has archived all the papers & correspondence of the Stratemeyer Syndicate, Nancy Drew’s creator. She is currently working on another nonfiction book about restaurants, food & family in America, but says she may eventually write a mystery.

Jim Hall is always entertaining and seeing as we were sitting on the patio, he couldn't resist starting off his remarks by doing a bird call, one of his more unusual gifts. With his PhD in literature, Hall heads the creative writing program at Florida International University in Miami, which has turned out some very fine writers like Dennis Lehane. Hall spoke about how he started out writing "literary novels" except that they were crap. He said he was too stupid to write those, all he was interested in were the "pretty words" and he severely neglected things like plot and character. So he moved on to writing "escapist crap" instead, mysteries. His Thorne series is being blessed with a new addition next March called Magic City. Set in 1963 Miami, Hall gets to share some of Miami's rich history.

Hall is also working on a nonfiction book about the twelve biggest bestsellers of all time, books like Peyton Place, The Godfather, Gone With the Wind, The Da Vinci Code, Jaws, and Valley of the Dolls. He was asked the difference between "literary thrillers" and "thrillers," and responded, "There are good books and books that are not as good."

Jeff Ford has written several science fiction and fantasy books, although he didn’t realize that’s what he was doing. He says the difference between sci-fi and literary fiction is that with a literary novel, there is “$5000 less on the next advance.” He is a big fan of hard boiled fiction, citing Hammett, Chandler and Cain as his biggest influences, especially Hammett’s The Thin Man. He tried to emulate that style in his mystery, The Girl in the Glass and judging by the excellent reviews, he succeeded.

The next panel of the day featured Lee Irby, Marshall Karp and Lisa Jones Johnson. I was so delighted to meet Marshall – I had done a promotion for his first novel, The Rabbit Factory, which has been favorably compared to Evanovich and Hiaasen. I am happy to report that Marshall is as charming and funny as his book would lead you to believe. He says that writing novels is his third and last career, following on the heels of being a “TV whore” and an “advertising whore”, where he worked with another thriller writer – James Patterson. Bloodthirsty, the sequel to The Rabbit Factory,comes out next year.


(from left to right: Lisa Jones Johnson, Lee Irby, Marshall Karp)

Lee Irby is a historian and teacher at Eckerd College with a wickedly self-deprecating sense of humor, and he’s managed to write two novels so far – 7,000 Clams and more recently, The Up and Up. Irby is also a fan of hard boiled fiction, and the historian in him led to research the slang of the era, which is found sprinkled throughout his books. The Up and Up is set in Miami during the 1930’s, when the chief of police was arrested for murder. Although he was eventually acquitted, Irby found enough intrigue there to inspire a novel. He told us he was dyslexic as a child and didn’t decide to try writing until he read Catch-22 by Joseph Heller.

Lisa Jones Johnson is a new-to-me author. She’s written her first novel, A Dead Man Speaks, which is a ghost story of sorts. She wanted to turn a mystery novel on its head and get the story from the perspective of the victim. Luckily, the ghost hooks up with a psychic detective, so his story could be told.

I couldn’t sit anymore after that so I wandered the fair a bit. The beautiful weather brought out thousands of people, and everyone seemed to be in a good mood. The chain bookstores were nowhere to be found, but lots of independents and used book stores were represented. Some of the publishers had booths as well, including Penguin and for the first time, McSweeney’s. In fact, my only purchase of the day was at the McSweeney booth. They have a new series of board books for toddlers that were just adorable. I couldn’t resist Baby Fix My Car, one of the titles in the 'Baby Be of Use' series by Lisa Brown. The other titles in the series are Baby Make Me Breakfast, Baby Mix Me a Drink, and Baby Do My Banking. They are just too cute.

I was late getting back to the Mystery Stage so I was disappointed to miss the first half of the next panel. Featured were Lisa Unger, Elizabeth Becka, Kristy Montee (half of PJ Parrish) and Mel Taylor. Sliver of Truth, the sequel to Unger’s Beautiful Lies comes out in early January and I can’t wait! She was there with her husband and perfectly behaved baby - she slept through the event. Kristy/PJ talked about writing with her sister via email and phone calls and how well it works for them. They will be spinning off a character from their popular Louis Kinkaid series into a new series next spring.



(from left to right: Elizabeth Becka, Lisa Unger, Mel Taylor, P.J. Parrish/Kristy Montee)


I really enjoyed Becka’s Trace Evidence and did not know that she is a practicing forensic scientist who testifies regularly in court. She was asked about the sort of research she does and replied that she has a shelf of text books in her office if she needs them. Mel Taylor is a local news anchor who loves to write. He talked about the difficulties of meeting his deadline last year after Hurricane Wilma hit. He was working twelve hour shifts with no days off and no electricity, but somehow got it done. Murder by Deadline seems like a most appropriate title.

The mystery panels continued with James Grippando, Barbara Parker and Paul Levine. Levine is working on the next book in the hugely popular Solomon vs. Lord series. He called the new book ‘Habeas Porpoise’ but apparently the powers that be (the publisher) didn’t like that name so it’s in limbo at present. Levine talked about writers that influenced him, including John D. MacDonald whose voice in the Travis McGee series, he said, sounded surprisingly like his own. He’s also a fan of Elmore Leonard and Tom Wolfe.



(from left to right: Bob Williamson, Paul Levine, James Grippando, Barbara Parker)

Jim Grippando is a very busy guy. He’s got a stand alone thriller, Lying with Strangers, that is available only through book clubs at present. I asked him about it, wondering if this was going to be a new trend. He said that book clubs have been hurting because their prime customers were always people who either didn’t have access to local bookstores or didn’t care to shop in one. But now those people can buy anything they want online. By making exclusive book deals with authors they are reinventing themselves. Grippando said that James Patterson is doing an exclusive with the book clubs soon, and more are to follow, probably about one or two per year.

Grippando also has a new Jack Swytek book coming in January, and a fantasy thriller for young adults called Leapholes was just released. His childhood was spent reading fantasy, and he especially liked the C. S. Lewis’ The Chronicles of Narnia. With Leapholes, he utilizes time travel to go back in time and meet famous historical figures like Rosa Parks, for example.

Another interesting discussion about the genre brought this tidbit from Grippando that he gleaned while on a panel (elsewhere) with Steve Berry. Grippando says that Berry had written all five of his published novels prior to the publication of the Da Vinci Code, but they had all been rejected. After the Da Vinci Code hit he was then able to get published, and all five of his books have ended up on the NY Times bestseller list.

Parker talked about her next book, The Perfect Fake, and how much she enjoyed doing research for it. An audience member asked about writers block and I loved her response – she said, “The answer to writer’s block is to lower your standards.” Levine wondered if plumbers get "plumber's block".

The last event at the Mystery Stage played to a packed house. Tim Dorsey moderated a panel he affectionately called, “Three Journalists and a Cop”. Dorsey, Jonathon King and Edna Buchanan were the journalists; James O. Born was the cop. These guys are all hilarious and to have them together was a treat. Dorsey started off by reading a sex scene from his latest book, The Big Bamboo, which caused a couple of mothers to hustle their children out of there.



(from left to right: Tim Dorsey, the BookBitch, James O. Born)

King also talked a bit about his research, informing us that the Everglades has the largest population of rattle snakes in the country. Not sure I really needed or wanted to know that! His most recent book is a stand alone thriller called Eye of Vengeance that has had incredible reviews and is in my towering to-be-read pile.

Jim Born was all excited about his next book, a stand alone thriller that has already gotten raves from the likes of Michael Connelly. It’s called Field of Fire and comes out in February. He says it’s got a more serious tone than the Tasker series, but as he does in the Tasker books, he tries to portray cops in a very realistic way. I’m really looking forward to it.

Bob Williamson moderated all the panels, save the last one, and basically asked the same questions each time out. I overheard some people saying that it would have been more interesting had the questions been more specific to the authors on each panel rather than the broad questions asked that could have been asked of any author - mystery, literary or nonfiction. Even more maddening for those of us who were there for more than one or two panels was his cell phone virus joke – a cutesy way of asking people to make sure their cell phones were off. The first time was cute, the second time not so cute, and after that I just cringed each time he repeated it. Even better would be to have different moderators. Surely there are other MWA members available at the book fair who would want to participate.

There were lots of other events going on at the fair. I missed Carl Hiaasen, he was on first thing in the morning and I didn’t make it in time. The problem with the fair is that there are so many fabulous authors it becomes very difficult to choose. So I stuck with what I love best and missed other authors I also wanted to see, like Sara Gruen, Janet Fitch, Melissa Bank, Neal Gabler, Mark Kurlansky, Jay McInerney, Christopher Hitchens, Francine Prose, Katherine Weber and Da Chen. And that was just Sunday! But there’s always next year…

MWA TAKES A HIT AT THE MIAMI BOOK FAIR

The Miami Book Fair is one of the best known and largest book fairs in the country. As anyone who watches the event on Book TV (CSPAN) knows, the emphasis has always been on nonfiction, with a mega-bestselling novelist occasionally featured.

Mystery writers have had a presence, but you had to be a sleuth to find them. In fairs past, they have been shunted off into small classrooms in obscure buildings on the outer fringes of the fair. Someone has to be, I guess, so might as well make it genre authors. There have not been moderators assigned to the mystery panels either, just a fair volunteer on hand to introduce them, who would usually get the names wrong anyway.

The Mystery Writers of America decided to up the ante a bit this year. The Florida chapter's new president, Bob Williamson, has been a volunteer at the fair for many years. According to author Christine Kling, Bob convinced the membership to kick some money into the fair - $20,000, half from the local membership, half from the national organization.

What did they get for their money? Mystery Sunday at the fair had its own column on the huge schedule all fair goers cling to, but according to one author, they were "ghetto-ized" into the last column on the page. Their venue was changed from obscure classroom to something called the "Mystery Stage".

In reality, the "stage" was a patio area across from the children's event area and bordered by a busy Miami street. There was a chain link wall separating the building from the street, but it did nothing to muffle the accompanying street music of rumbling trucks, blaring horns and wailing sirens.

On the opposite side of the patio was the performer's entrance to the building. These were not just any performers; these were oversized characters of children's literature, so along with your mystery panel, you got to see the larger-than-life Three Little Pigs, Madeline, and a six-foot tall dog, which gave Edna Buchanan the giggles.

The outskirts of the patio housed picnic tables where families enjoyed their lunch. There were screaming children running around, adults chatting, cell phones chirping, all of which added a certain ambiance to the panel discussions that I'm sure the MWA had never planned on.

The weather was glorious and it was a lovely day to sit on a patio. Unfortunately, all there was to sit on were broken down folding chairs which were very uncomfortable and hard on the back. Had they done this last year with the more typical 85 degree heat/90% humidity, it might have been a problem.

The last panel of the day was scheduled at 5:00, which is closing time for the street fair. The giant trash barrels squeaked as they were pushed past the patio. The authors had to compete with the sounds of metal clanging as the booths were dismantled, a PA system blaring closing announcements and maintenance men going by with radios blasting, leading the usually loquacious Tim Dorsey to comment in his very brief closing remarks, "I couldn't top what I've seen here today."

Did the MWA get their money's worth? It was a definite step up for the mystery panels at the fair to at least have a moderator, and one who knew the author's names and work. I liked the ghetto-ization too, having them all in one place, but the venue was pretty well hidden, not comfortable or conducive to have any but the most diehard fans stay. Some panels had bigger crowds than others, but all in all I’d say attendance didn’t seem any greater than in previous years. I don’t know how book sales went so if they were good, then maybe they did get their money’s worth.

There still seemed to be the same lack of respect towards genre writers that I've seen in previous fairs. But I don't know if there is enough money in the world to change that. 11/06 Stacy Alesi, AKA The BookBitch

Wanda’s Excellent Book Giving Back Adventure!
7 Days, 9 Bookstores, $1500 Worth of Books!
Columbia, SC - Nov 20, 2006

What would you do if you had $1000 to give away?

That is the question Oprah had everyone asking themselves when she announced her Gift of Giving Back initiative, where every member of her studio audience received one thousand dollars, a camcorder, and the exhortation to go out and do good works.

So what would you do with $1000? “That’s easy,” said Wanda Jewell, the Executive Director of the Southern Independent Booksellers Alliance (SIBA), “I’d buy people books.”

Giving Back Books
Although not an original member of Oprah’s audience, Jewell, like most people involved in the bookselling industry, is a fan of the show and was watching on the day Oprah first announced her Giving Back program. “I thought, ‘I can do that. I have $1000’” she said. Thus was born the idea for what Jewell is calling her Excellent Book Giving Adventure. Armed only with a camcorder, a $1000 Book Sense gift card, and a very patient husband, Jewell will spend a week in December touring bookstores in the South and offering to buy people a book.
“You know,” Jewell said,, “there have been plenty of times in my life when I walked out of a bookstore empty handed because I couldn’t afford to buy a book that day, no matter how much I wanted one. If I can give someone a book who wouldn’t otherwise get one, I want to do it.”

Jewell has worked out a kind of “tour” of bookstores throughout the states of South Carolina, Georgia and Alabama, finally ending up at Page and Palette Bookstore in Fairhope, AL, where she will spend a week on the sales floor as a bookseller during the busy Christmas shopping season.

“We thought it would be a good idea for Wanda to have some experience on the sales floor,” said Page and Palette owner Karin Wilson, who is also a member of the SIBA Board. Jewell concurs. “I’m the Executive Director of an organization that represents independent booksellers,” she points out. “I need to know what I’m representing.”

Oh yes, and while she is brushing up on her hand selling skills at Page and Palette, Jewell will also buy people a further $500 worth of books, thanks to a donation from the bookstore. Altogether, Jewell hopes to buy a totla of $1500 worth of books for people on her trip.

Jewell hopes that the stores on her Excellent Book Giving Adventure Itinerary (listed below) will be able to use her visit as a way to promote themselves in their community, and that the whole trip will be a model for other people in the book industry to use to promote independent bookselling. To that end, Jewell will be promoting her visits to each of the stores with regular updates on her blog (http://www.sibaweb.com/wanda) and video streaming on SIBA’s websites, www.sibaweb.com and www.authorsroundthesouth.com. SIBA will also send press announcements to each of the communities she is visiting to encourage media to focus its attention on its local retailers.

“It’s a crazy combination of Christmas spirit, bookstore tourism and pay-it-forward philosophy” says Jewell, who hopes her trip will inspire others to something similar in their own communities “I feel like the book fairy!” “But if it puts books in the hands of people who want them, it will have served its purpose,” she added. “And if it brings people to their independent bookshops, it will be a success.”

Learn more...

Pass the Juice

News Corp. chairman and CEO Rupert Murdoch announced this afternoon that the company is canceling publication of O.J. Simpson's book If I Did It as well as the broadcast of the two-part interview with Simpson that was conducted by Judith Regan and was to air on Fox News.

Murdoch commented: "I and senior management agree with the American public that this was an ill-considered project. We are sorry for any pain this has caused the families of Ron Goldman and Nicole Brown Simpson."

Regan's imprint ReganBooks was to have published the book, which she called a "confession," on November 30. The deal was estimated to be worth $3.5 million.

As most of you know, booksellers across the country were among the many people who were revulsed by the project. Many booksellers decided to donate proceeds from the sale of the book to appropriate charities or not to sell the book at all.

For authors, writing's just half the job
In today's multimedia world, authors must leave no stone unturned in marketing their books.
BY RICHARD PACHTER
Special to The Miami Herald

It's not enough to write a great book. Authors are now expected to play an active role in book marketing and promotion. In this brave new world of always-on media, scribes are expected to either pursue or make themselves available to every potential reader.

Though there have always been opportunities for interviews, reviews, in-store signings, book fairs, seminars and broadcast appearances, now publishers want to make sure no avenue for multimedia exposure is overlooked as a book competes with every other form of entertainment.

Most book companies have full-time staff devoted to pursuing publicity for their books and authors, but nothing is guaranteed.

''Publicity departments are too small and stretched too thin,'' author Joseph Finder (High Crimes, Company Man, Paranoia) said in a telephone interview from his Boston office. ``They do their best, but there's always another book coming out and I want to make sure that mine gets the attention it deserves before they move on to the next one.''

But he notes his publisher, St. Martin's Press, ''was extremely cooperative when I came up with the idea of including an audio CD'' to promote his current book, Killer Instinct. ''From the CEO on down, they're totally behind my books. In fact, the marketing director is a fan,'' he said.

Still, Finder felt the need to do more.

''I paid for my website [josephfinder.com], hired someone to design it and someone else to run it. It's impossible to gauge, but I see more and more response from reviewers, journalists and booksellers, and readers communicate with me, too,'' he said. ``Everyone likes to get inside information and have a connection.''

Making that connection also includes putting up special websites in countries where his books sell especially well, such as the Netherlands.

Edna Buchanan, a Miami Beach novelist and one-time Pulitzer Prize-winning crime reporter for The Miami Herald, said she works closely with her publisher's publicity department and will do book tours and almost anything else they suggest to sell her books.

''But I hate to leave Miami,'' said Buchanan. ``I'm basically a shy person but also I don't want to miss anything if I'm out on the road. Plus I don't like to go anyplace where they only speak one language and don't have Cuban coffee.''

But with her new book, Love Kills, which brings her recurring character Britt Montero together with the Cold Case Squad, due out in June, she expects to hit the road again if that's what her publisher wants.

Lissa Warren, senior director of publicity for Da Capo Books, which is based in Cambridge, Mass., said authors should first try to figure out how much of a priority their book is to the publisher. ''Is it in their catalog, and if so, how does it compare to other books? Is there a two-page spread? Is there a large print run? A big advance? A tour? Have they sent out galleys to reviewers?'' are the questions that should be asked, she said.

NAB THE BIG FOUR

'They should at least be able to secure reviews from the Big Four trade publications -- Publishers' Weekly, Kirkus Reviews, Booklist and Library Journal -- too,'' said Warren, a poet herself and author of The Savvy Author's Guide to Book Publicity: A Comprehensive Resource: From Building the Buzz to Pitching the Press.

''Some authors may initiate their own campaigns, often with the knowledge and blessings of their publisher, but sometimes without,'' Warren said, adding that independent public relations firms may also be hired to work on a project.

''It's big bucks,'' said Les Standiford, author of the series of novels featuring South Florida-based sleuth John Deal, as well as several historical works, including Meet You in Hell: Andrew Carnegie, Henry Clay Frick, and the Bitter Partnership That Transformed America.

''The plain fact is that in an industry where $25,000 is a substantial advance, after your agent's commission, taxes and a little money to live on, how much is left? My publishers have always been collaborative and like to see me tour and do signings, but do you know how many books you usually sell at a signing?'' he asked. ``Six to eight.''

``So if you do a 10-city tour with average expense of a thousand dollars a day, how much does that work out to be, per copy?''

Standiford, who heads the creative writing program at Florida International University, chuckled and added, ``But the publisher thinks it's worth it and that it helps with word of mouth, which is how most books sell anyway. I'm fine with that, because it's the most valuable and effective thing I can do to help sell my books.''

Does Standiford teach his FIU students how to promote their work? ''No.'' he said. ``That would be more of a business course, I'd imagine, but we do cover how to present material to an agent, which is an important step in the process.''

THE RIGHT STUFF

Investigative author Edwin Black, who wrote IBM and the Holocaust, War on the Weak, and Banking on Baghdad, is a skilled and tireless promoter for his books.

After conducting the substantial research behind his current book, Internal Combustion -- which chronicles the history of the energy industry and the suppression of alternate technologies, Black became a road warrior.

''Publishers know that in addition to getting a book, they're getting me,'' he said several weeks ago while in Broward County to launch the campaign for Internal Combustion. ``I'm out there, meeting with people at schools, organizations and other places that make sense.''

Black, who lives in Washington, D.C., wrote and helped produce a video trailer for his book that was completed with the assistance of volunteers, packaged on DVD and distributed online through YouTube. He also works with his publisher to secure reviews in print publications, as many authors do.

Major online booksellers such as Amazon.com and Bar nesandNoble.com also get into the act by inviting customers to contribute reviews and some have become quite prolific, with devoted followings.

But there are no editors or gatekeepers to ensure the authenticity of the reviews and the legitimacy of the reviewers. Political books, for example, are often critiqued on the basis of the author's personality or party affiliation rather than the content of the work in question.

THE POWER OF OPRAH

By far the most influential television venue for books is Oprah Winfrey's syndicated weekday show. Her mere mention of a title sends thousands to bookstores.

''When that happens, publishers have to make sure that there are books in shops to capitalize on it,'' said Da Capo's Warren.

Some authors are particularly savvy about using the electronic media to promote their work.

Prolific British fantasy writer Warren Ellis (Planetary, Transmetropolitan, Fell), sends short e-mail messages several times a week, under the heading ''Bad Signal,'' to fans and others who sign up to receive them. He comments on life, asks questions that come up as he writes his stories and scripts, and announces upcoming projects as well as on-sale dates of books. He even mentions quantities of distributor stock since a number of retailers and other professionals are also on his list.

Ellis rarely makes personal appearances, but his postings to his own website and on other online venues project a presence well beyond his British home base.

Writer and marketing guru Seth Godin's books are often accompanied with clever marketing campaigns. A colorful cereal box, boldly announcing, Free Prize Inside, contained not a decoder ring or tiny plastic soldier, but a copy of Godin's book of the same name.

MARKETING MASTER

Each of his books is foreshadowed and accompanied by a flurry of online promotions, special offers, podcasts, and blog postings from myriad websites. Godin, who lives outside New York City, is also a frequent speaker at seminars and conferences and has deftly managed to keep his message consistent while offering fresh nuances and new insights to cultivate and retain a devoted following.

In response to an e-mail asking about how he markets his books, Godin wrote: ``The unspoken truth is that except for perhaps 250 giant books every year [out of 75,000 published], the publisher is expecting the author to do 100 percent of the sales and promotion. Because authors don't understand that, they end up bitter, angry and perhaps destitute.

WILLING TO RUMBLE

''The most successful authors drive from store to store in a sort of perma-tour, selling books out of the back of their car or just working with individual stores to make their titles stand out,'' he wrote. ``Oliver North made hundreds of thousands of dollars selling his remaindered autobiography at speeches to right-wing groups. This approach is antediluvian and time-consuming, but it works.''

CLOSE COLLABORATION

Godin said he works closely with his publisher, Portfolio, to create and market his books. ''Once we hammer out a plan, they do a terrific job in supporting it. There are other publishers who are far more conservative, far more certain that the tried and true is the only path. The problem with that approach is that it is wrong,'' he wrote.

Godin said he doesn't have a blog to sell books -- but rather to spread ideas. ''I don't flog the blog that hard, which certainly costs me short-term book sales. But that's OK, because the point is to keep the ideas moving around. I think it's pretty safe to say that the investment in the blog has certainly paid off in increased book sales over time,'' he wrote.

His advice to authors is to get out and really work for their books: ``You need a platform to make a published book work. If you don't have a platform yet, you should self-publish your first book and give away enough copies to get a platform, and then use that platform to engage your readers so that you can sell the second one to a publisher and quit your day job.''


Richard Pachter is the Business Monday book critic. For more business book columns by Pachter, go to MiamiHerald.com and click on Columnists. Or go to www.wordsonwords.com.




MiamiHerald.com | 11/13/2006 | For authors, writing's just half the job

National Book Awards Winners

Fiction: The Echo Maker by Richard Powers (FSG)

Nonfiction: The Worst Hard Time by Timothy Egan (Houghton Mifflin)

Poetry: Splay Anthem by Nathaniel Mackey (New Directions)

Young People's Literature: The Pox Party: The Astonishing Life of Octavian Nothing by M.T. Anderson (Candlewick)

Pynchon fans eager to feast on new novel
By HILLEL ITALIE, AP National Writer
Sat Nov 11, 1:56 PM ET

Zak Smith is a painter, a rebel and an Ivy Leaguer, a Yale University graduate with a green mohawk, an apartment of wall-to-wall illustrations and a passion for comics, classic novels — and Thomas Pynchon.

About 10 years ago, Smith had a feeling that he should try Pynchon's "Gravity's Rainbow," an instinct confirmed from the very first page. Smith didn't just read the book, he reread it, marked it up and went back to it so many times that his paperback copy is held together by duct tape.

He also began seeing the book in pictures, eventually drawing hundreds of mostly expressionist sketches — one for every page of Pynchon's 700-page World War II novel — that were exhibited at the Whitney Museum in 2004, now hang in the permanent collection at the Walker Art Center in Minneapolis and will come out as a book this fall.

"A lot of the ideas that were in Pynchon were hovering around in my head — technology and the future and the present, true things and science fiction, and making them into pictures was almost a way to exorcise these ideas," says the 30-year-old Smith, a resident of Brooklyn.

Thomas Pynchon doesn't have the readership of Mitch Albom or Danielle Steel, but he is the rare writer who inspires such obsession by words alone. For more than 40 years, he has built and sustained a legend through such encyclopedic novels as "V." and "Gravity's Rainbow," avoiding all media contact or even publicity photos. For his new book, the 1,000-page "Against the Day," publisher Penguin Press didn't even issue a formal announcement, but assumed, correctly, that simply including it in the fall catalog would take care of the job.

"Pynchon fans tend to take his work seriously I think because, beyond the intrinsically interesting subject matter and intriguing stories, his books are so rich and complex, touching on so many topics," says Pynchon fan Doug Millison, a writer, editor and Web design consultant based in El Cerrito, Calif.

Pynchon is now 69, but time, and the Internet, have advanced in his favor. It's been nine years since his previous novel, "Mason & Dixon," came out, and fans have fully digitized their passion, building an online community worthy of an author who as much as anyone brought a high-tech sensibility to literary fiction. Numerous Web sites and a "Pynchon News Service" have been launched, and a team of experts is busy assembling a Wikipedia-like page for "Against the Day."

"It will, I predict, quickly become a focus of the several hundred reader-researchers worldwide who read Pynchon and write about his works in academic and popular media," Millison says. "The Internet has made it easy for Pynchon's academic critics and lay readers to find each other and sustain an online discussion that's continued now for over a decade."

Smith believes that Pynchon readers share a handful of characteristics, presumably not unlike the author's — liberal politics, an interest in technology and a broad and unpredictable range of interests.

Fans, who have gathered to talk Pynchon in London, Malta and elsewhere, all have their stories of conversion. Tim Ware, who runs the Web site http://www.thomaspynchon.com from Oakland, Calif., recalls having a hard time getting through "Gravity's Rainbow," at least the first time around.

"I went back and looked again at the first page and everything just sort of snapped into view, and I thought, `This guy is a genius,' like those who walked the Earth in the 19th century," says Ware.

"And I got rather messianic about it, and I wanted my wife to read it. I started creating an index of all the characters, because there were so many and it was so hard to keep track of them."

Millison also was turned on by "Gravity's Rainbow." He was an Army private — a company clerk "just like Radar O'Reilly" — in Korea in the summer of 1973, when he read the novel, which came out that year and won the National Book Award.

"`Gravity's Rainbow' hit me hard, especially the parts set in Europe during and just after World War II. I'd never read a writer whose voice on the page came so close to echoing the sound and feel of the Cold War '50s and '60s, hip and angry and complex," he says.

"I've read each of the novels at least twice, studying the text closely both times. I also collect first editions of Pynchon's novels, and first editions of the novels for which Pynchon has written endorsements, cover blurbs or support quotes that have been used in advertisements."

Charles Hollander, a Baltimore-based "independent scholar" of Pynchon, first read him as an undergraduate at Johns Hopkins University. It was 1963, the year Pynchon debuted with "V." Joseph Heller's "Catch-22" was becoming a counterculture classic, but Hollander believes that "Catch-22" was more about the veterans of World War II.

"Pynchon was the guy who wrote for my generation, so much so I heard people joke at parties that he had a receiver by which he could read others' late-night falling asleep thoughts," he says. "The reason ... (Pynchon) is important to me and his `fans' is he seems a bit ahead of the curve in seeing what is important, and what will become the important issues we are faced with."

He is as remote from the general public as J.D. Salinger, but Pynchon experts say they care more about his work than about the man himself, who reportedly lives in New York with his wife and agent, Melanie Jackson. Both Hollander and Ware say they know people friendly with Pynchon who insist he is not "some guy squirreling away in his attic," according to Hollander.

"My sources tell me he is pretty social, in his style. I think he avoids the media because he sees the media as an arm of the establishment, a means of social control that he won't be a party to," Hollander says.

"I've stayed away from the cult of personality. I don't play in that zone," Ware says.

"His reluctance to speak with the press or have his photograph taken kind of plays into the style of the novels. There's a lot of mystery and ambiguity in them, and a lot of mystery and ambiguity about the author. When you know things about the author, you begin to insert those feelings into the books. Not having any information makes the reading experience a little purer."



Pynchon fans eager to feast on new novel - Yahoo! News

YouTube video sets stage for novel

A film version of the opening chapter of Michael Connelly's 'Echo Park' is posted on the website to whet readers' appetites.

By Dawn C. Chmielewski, Times Staff Writer
November 4, 2006


Books have long been made into movies. Now, they're heading straight to YouTube.

Author Michael Connelly adapted the first chapter of his new murder mystery, "Echo Park," into a 10-minute film for YouTube and other online video sites in an attempt to attract readers.

Harry Bosch, Connelly's dark protagonist who is a detective in the Los Angeles Police Department, made his brooding debut online before "Echo Park" reached bookstores last month. The video, shot for about $10,000, ends with the tagline: "Read what happens next in 'Echo Park.' "

"I do believe this was a tool in getting people excited," said Connelly, a former reporter at The Times. "It was on the Internet, it was on YouTube, before the book was out. It sharpened excitement. So when the book came out, they were ready to buy it. I do know statistically that the first week of sales for 'Echo Park' was the best first week of sales I've had."

Book publishers face the same challenge bedeviling all media: how to compete for attention in an ever-growing entertainment market that includes TV, cable, online social networks, downloadable music and video, podcasts and video games.

The average time Americans spend reading has declined from 117 hours a year in 1999 to about 105 in 2006. Meanwhile, about 172,000 books were published last year — more than 19 new titles published for every hour of every day of every week.

"The author and the publisher realizes there isn't just clutter in the marketplace, there is massive clutter in terms of competing with other books," said Albert N. Greco, senior researcher at the Institute for Publishing Research in New Jersey. "Then, you compete with newspapers and magazines and video games and cable and satellite and music and doing nothing."

Publisher Farrar, Straus and Giroux was among the first to try YouTube as a way to bring literature to the masses.

In August, it released a video book trailer to coincide with the release of "The Mystery Guest," a memoir from French writer Gregoire Bouillier. Others were soon to follow.

Broadway hired Santa Monica-based VidLit to create a book video of humorist Bill Bryson's memoir, "The Life and Times of the Thunderbolt Kid," using an audio book reading and black-and-white family photos.

"If you never saw Bill Bryson before, you definitely get an idea of what it's about," VidLit founder Liz Dubelman said.

Little, Brown and Co. produced a movie-slick trailer for "Echo Park" as part of an extended promotional campaign that mixes traditional book readings and television appearances with less conventional approaches, like podcasts and downloadable audio clips.

"The philosophy is just to create a movie-releases type of excitement for it," said Anthony Goff, an associate at Little, Brown's audio and digital media group.

Connelly wanted to do more.

He developed a script with Terrill Lee Lankford, a screenwriter whose credits include "Storm Trooper" and "Hollywood Chainsaw Hookers."

They selected a location with special significance — the apartment building where Robert Altman shot the classic film "The Long Goodbye," from the book of the same title by author and screenwriter Raymond Chandler, creator of hard-boiled Los Angeles private eye Philip Marlowe.

Lankford hired actors Tim Abell, who appeared most recently in "Soldier of God," and Bill Bolender, whose television and movie credits include "The Shawshank Redemption."

Lankford and Connelly hope the online video does more than spur book sales. They hope it will persuade Hollywood studios to bring Bosch to the big screen.

"We're not saying this is studio-level quality, but that piece is about mood, it's about atmospherics. That's what Harry Bosch is about," Lankford said. "It was kind of a steppingstone to say Harry Bosch could exist. We could make a movie of this."

I had started watching this before I read the book, but I just couldn't get through the whole ten minutes. I'd love to know how other people reacted to it. Here is a link to the YouTube video: Echo Park

YouTube video sets stage for novel - Los Angeles Times

Selling Literature to Go With Your Lifestyle

By JULIE BOSMAN
Published: November 2, 2006

Most customers at the Anthropologie store in SoHo come for the delicately woven knits and the ultrafeminine floral dresses. But these days at least some are coming for the books.

Last Sunday the merchandise and books were coordinated with near-perfect precision. Resting beside a black sweater ($68) and a jet-black skirt with orange embellishments ($118) were copies of Annie Leibovitz’s “A Photographer’s Life: 1990-2005,” big and black and gleaming, for $75. A pop-up book called “One Red Dot” echoed a display of polka-dotted canvas sneakers, while another title, “The Persistence of Yellow,” perfectly matched a strategically positioned yellow knit sweater.

Books are turning up in the oddest places these days.

With book sales sagging — down 2.6 percent as of August over the same period last year, according to the Association of American Publishers — publishers are pushing their books into butcher shops, carwashes, cookware stores, cheese shops, even chi-chi clothing boutiques where high-end literary titles are used to amplify the elegant lifestyle they are attempting to project.

What began as a trickle of cookbooks in kitchen shops and do-it-yourself titles in hardware stores has become, in recent months, the fastest growing component in many major publishers’ retail strategies.

“It’s a way for the book business to stay alive,” said Abby Hoffman, the vice president of sales and marketing for Chronicle Books in San Francisco, which sells most of its 350 offbeat titles each year to places like high-end grocery stores, children’s clothing stores and wineries. “Anyplace that sells merchandise is a place to sell books.”

When Starbucks got into the book business last month, it hitched its brand to Mitch Albom’s latest inevitable best seller, “For One More Day,” helping propel it to the top of the lists. But the shift in the business can more clearly be seen in the sale of lower-profile authors in lower-profile settings, where the right title in the right location can make all the difference for a book that might otherwise sink without a trace.

Mike’s Deli in the Bronx, for instance, has sold more than 4,500 copies of Ann Volkwein’s “Arthur Avenue Cookbook” at $25 each. That book otherwise sold only 8,000 copies nationwide, according to Nielsen BookScan, which tracks sales at major book chains, independent bookstores and online retailers, but not at places like Mike’s. But it sold so well at Mike’s that David Greco, the deli’s owner, began stocking more titles, including “The Italian American Cookbook” by John Mariani and “Con Amore: A Daughter-in-Law’s Story of Growing Up Italian-American in Bushwick” by Bea Tusiani.

Mr. Greco says he must factor in at least one expense that bookstores don’t: “When you deal with salami and mozzarella, its a little greasy. So we keep the books in plastic bags.”

After years of concentrating on big-box retailers like Borders and Barnes & Noble and online retailers like Amazon, many major publishing houses are retooling their tactics to take advantage of this new frontier.

Simon & Schuster, one of the industry’s largest publishers, is urging its sales representatives to punctuate their bookstore rounds with impromptu pitches at promising shops and markets they spot in their travels. The Time Warner Book Group routinely changes the color or design of book jackets at a store’s request so the book will color-coordinate with merchandise. And HarperCollins plans to design books for its spring catalog in shades of “margarita and sangria,” greens and reds that store owners have told the publisher will dominate that season’s color palette, said Andrea Rosen, vice president for special markets.

At Penguin Group, sales representatives have begun pushing into rural areas that are short on big bookstores, selling at cattle auctions, among other places.

The total number of books sold outside bookstores is impossible to discern. BookScan’s sales figures typically account for 60 percent to 70 percent of a book’s sales, but those figures do not include copies sold in nontraditional places.

Nonetheless, publishing houses know how it has affected their bottom line.

In the last four years Simon & Schuster’s special market sales, as they are called, have grown by 50 percent, surpassing total sales to independent bookstores, said Jack Romanos, the publishing house’s president and chief executive.

“The publisher now has a responsibility to put books in front of more eyeballs,” Mr. Romanos said. “The market was always there, but I don’t know that most publishers were as aggressive about trying to develop it 10 years ago as they are today.”

Some placements make intuitive sense: publishers sell a baby book to a specialty store like Buy Buy Baby; cookbooks go to Williams-Sonoma and other cookware outlets; glossy fashion books to clothing boutiques; design books to stores like Restoration Hardware. But some matches may not be so obvious. Even Bath & Body Works, at Westfield Garden State Plaza in Paramus, N.J., for instance, sells a half-dozen titles on subjects including weddings, gardening and travel to Provence.

With the proper placement, a book displayed at a national chain like Urban Outfitters can easily sell more there than at any other retailer, including blockbuster stores like Barnes & Noble. A recent article in Publishers Weekly noted that one surprise fall hit, “Wall and Piece,” written by the graffiti artist Banksy and published by the Century imprint of Random House in Britain, saw its biggest sales at Urban Outfitters and independent bookstores.

The point, publishers say, is to follow customers who might not otherwise visit bookstores into the places where they do shop, rather than waiting for customers to show up at bookstores or click on Amazon.com and other online sales sites.

People who buy books at farm-supply stores, for instance, are a prime potential market because there may be no bookstores in their rural communities, said Barbara O’Shea, president of nontrade sales for Penguin. “There is nobody selling books, so we’ve gotten these places to sell books,” she said.

The phenomenon is an urban and suburban one, as well.

Martin & Osa, a new clothing retailer aimed at 25-to-40-year-olds, stocks dozens of titles in its four stores and is planning to add more, including a “reading list” of graphic novels, fiction and nonfiction for customers. “We try to offer them things that aren’t mainstream, more unusual, more unique,” said Arnie Cohen, the chief marketing officer.

At Anthropologie on Sunday, Ruth Rennert lounged among the throw pillows on a mustard-yellow sofa — not far from that display of yellow sweaters and books — leafing through “Jackie: A Life in Pictures,” about the former first lady. Shopping for books in a setting like this, she said, is preferable to enduring the hustle and bustle of big bookstores.

While the bulk of books sold in some of these places are novelty titles — like “Bruce Aidells’s Complete Book of Pork” from HarperCollins, now in hundreds of butcher shops — in recent months a broader list of titles has also begun to emerge.

Al Gore’s “An Inconvenient Truth” is for sale at Urban Outfitters, for instance. Staples, the office-supply chain, began carrying business books several years ago, but more recently has added titles like “Your Best Life Now: 7 Steps to Living at Your Full Potential,” by Joel Osteen.

And publishers have stumbled on advantages that often come with this territory: outside of a bookstore, a title enjoys less competition, a more inviting display space and the store’s implicit stamp of approval.

“You walk into Restoration Hardware and you want the couch and the vase and the nightstand, and then you want the two books that are on the nightstand,” Ms. Rosen said. “The books complete the story.”




Selling Literature to Go With Your Lifestyle - New York Times