Tuesday, April 26, 2011


CRIMINAL ELEMENT (CriminalElement.com)

NEW YORK, NY, 4/26/2011--Macmillan announces the launch of a new crime and mystery-focused community website with a focus on sharing and enriching the experience of crime story fandom. Liz Edelstein, Senior Manager and editor at Macmillan Community Network, made the announcement, and said that the site will highlight different areas of the genre, from noir to cozies and everything in between.

The site will feature pre-release excerpts, original short stories from various authors in the space, topical blog posts, and will eventually be offering downloads and podcasts. It’s a place for fans of the genre to come together in one exciting online space. At launch there will be excerpts, original fiction and articles by authors Joseph Finder, Steve Hamilton, Rosemary Harris, Charles Ardai, Luis Alberto Urrea and more.

Much like its successful sister sites, science fiction community Tor.com and romance community HeroesandHeartbreakers.com, CriminalElement.com is "publisher neutral," meaning that it will include author participation from all publishers and other content creators, and is not exclusive to Macmillan authors.

“This is not a typical review or promotions site,” says Edelstein. “We think of CriminalElement.com as a community for fans, by fans, and the focus is on editorial content rather than on marketing.”

CriminalElement.com will have a social media presence on both Facebook and Twitter as well; visit www.facebook.com/crimehq and www.twitter.com/crimehq respectively.

With CriminalElement.com, Macmillan is leading the charge in creating a themed community for authors and fans to interact and share their love of crime fiction and nonfiction.

Original short story submissions and pre-release excerpts from authors at any publishing house or other interested parties are truly welcome. Those interested should contact Liz Edelstein at submissions@criminalelement.com

About Liz Edelstein, Senior Manager and editor, CriminalElement.com

Working in the intersection of the digital publishing revolution, Edelstein started her career in technology as a product manager at Netscape/AOL and later moved into online book marketing. Prior to taking on this latest role, Edelstein was the Digital Content and Marketing Manager at Macmillan Audio. Edelstein is also an award-winning author, having published thirteen romance novels under the pseudonym Liz Maverick. Edelstein and her books have been featured in USA Today, Cosmopolitan, San Francisco Magazine, The Chicago Sun-Times, The Toronto Star, and more.

For more information on CriminalElement.com, please contact Liz Edelstein [Liz.Edelstein@macmillan.com] or Sarah Melnyk [sarah.melnyk@stmartins.com]

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